Fashion
Shop trends & styles for every season. From comfortable shoes to summer dresses
Most Recent
Duchess Sophie's Statement Belt Is Giving Total 'Yellowstone' Vibes
I Found the Dress of the Year—The Bestselling $128 Tuckernuck Callahan Shirt Dress
Starter Pack Gift Ideas for Everyone On Your List
33 Taylor Swift Gifts for the Ultra Fan, According to an O.G. Swiftie
Sofía Vergara Stuns in Strapless Black Bustier (But I Noticed Something Oddly Familiar About the Look)
The Jenni Kayne Black Friday Sale Is Here with Amazing Deals on All the Coziest, Comfiest Wardrobe Staples
Most Popular
The Best Birkenstock Sandals for Women According to PureWow Editors
10 Items Every Woman Under 5’4″ Needs in Her Wardrobe, According to a Stylist
I Live in These Outrageously Comfy Reef Vista Sandals—And They’re on Sale for Amazon Prime Day
19 Things We Wish Men Would Stop Wearing 
I’m a Plus-Size Editor—Here’s What I’m Buying for Summer
Found: The 10 Best Sneakers with Arch Support That Don’t Look Clunky
Editors and Experts
Abby Hepworth
Editor
- Covers fashion, trends and all things running
- Received certification as an RRCA run coach
- Has worked in fashion for over a decade
Stephanie Meraz
Associate Fashion Commerce Editor
- Covers all things fashion and shopping
- Boasts over 23 years of experience as an avid shopper, having secured a personal stylist at Limited Too at the age of four
- Studied English literature, communications and creative writing at the University of San Diego, and completed the Columbia Publishing Course at Columbia University in New York
Courtney Mason
Editorial Assistant
- Writes across several verticals including fashion, beauty, news and entertainment
- Over three years of experience in the fashion industry
- Studied Fashion Media (with a minor in Visuals for Social Media) at LIM College
Editor's Pick
How to Style a Silk Skirt Like a Parisian (‘Cause They’re Très Chic)
Every Time I Wear These $90 Steve Madden Shoes People Think They’re from Hermès
Reformation Abby vs. Cynthia Jeans: I Put Both to the Test and Here are My Results
The Sandwich Rule Is My New Favorite Viral Styling Trick (& It’s So Easy)
Cowboy Core Is Trending Thanks to Beyoncé—Here’s How to Embrace Western-Inspired Fashion
The Ultimate Millennial Throwback Shoe Is Back in Style…and I Can Already Feel Blisters Forming
Trending
Forget Mesh Flats—Taylor Swift Is Making This Sandal the Shoe of Summer
22 Zara Items to Bring on Your Next Summer Vacation (Starting at $16)
The Shoes Every Woman in NYC Is Wearing This Summer
Is the Three-Color Rule the Secret to Looking Effortlessly Put-Together? I Put It to the Test
33 Stunning Amazon Dresses I Can’t Take My Eyes Off Of
The 20 Best Slip-On Sneakers, According to Podiatrists and Editors
More Stories You’ll Love
Trust Us, You're Going to Want to Scoop Up These Early Black Friday Deals ASAP
Wait—I Can't Believe Anthropologie Just Marked Down All of These New Styles (or That They're Still in Stock)
The Tory Burch Winter Sale Is Filled With Fab Cold Weather Finds and These 8 Items Are Up to 40% Off
25 Black Tie Wedding Guest Dresses That Scream "Best Dressed," Starting at $45
Meghan Markle Wows in Strapless All-Black Outfit (But I Noticed Something Interesting About Her Look)
Princesses Beatrice and Eugenie Would *Totally* Be All Over the Hill House Home Annual Sale
This Super Warm REI Parka Is on Everyone’s Winter Wish List—and It’s *Finally* on Sale
Shop Our Top Editor’s Picks for November
20 Gifts PureWow Editors Are Giving This Year That Won’t Disappoint
As a 5’3” Woman, I’m Loving the Sweater Dress for Petites Trend—Here Are 23 to Shop Right Now
Mark My Words: *This* Coat Style Will Be the Biggest Trend of Winter
The Nordstrom Early Black Friday Sale Is *Way* Too Good to Pass Up—Here's What I'm Buying Before the Main Event
The Amazon Black Friday Sale Dates Were Just Announced—But I Found 45 of the Best Early Deals to Kick Off Your Shopping Spree Now
This New Free People x "Yellowstone" Collab Is One After Our Horse Girl Hearts
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