Beauty
Discover trending haircuts & color ideas, makeup & skincare recommendations, nail designs and more
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PureWow
The 8 Best Microcurrent Devices to Buy in 2025, Tested and Ranked by PureWow Editors
Dasha Burobina for PureWow
The 59 Best Sales to Shop Until You Drop This Week, From Patagonia to Saatva
Paula Boudes for PureWow
Amazon Is Hiding Some of the *Best* Deals on Products You Can't Live Without, from Apple AirTags to the NuFACE Mini
The Best Moisturizers for Mature Skin, According to Celebs Over 40
An Honest Review of the Lindsay Lohan-Approved TYMO Curlgo
I Tested Credo's New Clean Body Care Line and It's Like a Cool Glass of Water for My Parched Winter Skin
Most Popular
The 9 Best Haircuts For Thin Hair To Look Thicker & Fuller
The 11 Best Body Washes for Sensitive Skin, Vetted by Editors
3 Editors Try The Ordinary Hair Serum. Here Are Their Honest Takes
Should I Be Concerned About Cortisol Face? A Physician and a Dermatologist Weigh in on the Latest TikTok Trend
I Tried All of the Phlur Fragrances and Here’s How I Would Rank Them
The 36 Best Haircuts for Round Faces
Editors
Chelsea Candelario
Beauty and Cultures Editor
- Writes trend stories, product reviews and how-tos across beauty, cultures, fashion and entertainment
- Over 5 years of experience as a Beauty Editor
- Studied journalism with a minor in creative writing at SUNY New Paltz
Editor's Picks
TikTok Is Telling Me I Have a Double Lip Line. Here’s What I Found Out, According to Makeup Artists
The Bixie Cut Is Trending This Fall—Here’s Everything You Need to Know, According to Hairstylists
I Got the Best Haircut of My Life in Korea. Here’s the One Thing We Can Learn from Korean Stylists
I Tried the K18 Hair Treatment Simone Biles Swears By & My Blowout Is Still Going Strong 7 Days Later
My Honest Review of Merit Beauty, the Brand Dedicated to Perfecting the No-Makeup Makeup Routine
Does Botox Help Acne? Here’s What Happened When I Tried It
Trending
I Tried the Viral TikTok Utah Curls and I Kind Of Love Them
5 Haircut Trends Everyone in New York Is Trying Right Now
Au Revoir, Claw Clip. The French Hair Pin Is the Trendiest Accessory in Town
20 French Ombré Nails That Take the Classic Manicure to the Next Level
8 Easy Tips for How to Pose for Pictures
Is Taylor Swift’s Red Lip Era Over? This Is the $26 Lipstick She’s Now Been Wearing on Repeat
More Stories You’ll Love
65 Black-Owned Fashion & Beauty Brands to Shop Now
The 18 Best Haircuts for Straight Hair, According to Hairstylists
I Tried TikTok’s Red Lipstick Theory and It Brought Me Closer to My Culture
This Quinoa-Based Body Butter Rivals the Brazilian Bum Bum Cream—and It Smells *So* Good
Can the Solawave Wrinkle Retreat Face Mask Give Me Reese Witherspoon’s Glow? I Tested It for 2 Months to Find Out (P.S. It's on Sale!)
I Tried the $350 Amiro R3 Turbo Facial Toning Device to Find Out If It’s Really Like a ‘Non-Surgical Facelift’
9 Editors Tried the TikTok-Approved Rare Beauty Blush, and We All Agreed It Lives Up to the Hype
I Tested Taylor Swift’s Favorite $300 Perfume and It’s Truly Giving *Luxury*
The New Chanel Rouge Coco Baume Shine Is a Dream for Combating Chapped Lips (Plus, It's Celeb-Approved)
58 Black-Owned Haircare Brands to Shop Before Your Next Wash Day
Is MFK's Baccarat Rouge 540 Really Worth the Splurge? The Extrait de Parfum, Reviewed
3 Different Curly Hair Types Tried the Pattern Beauty Hair Steamer—Here Are Our Honest Thoughts
The Best MLK Sales to Shop and Save *Big* During Your 3-Day Weekend
The 20 Best Perfumes for Women, Vetted by Scent-Obsessed Editors
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