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3 Key Tricks to Making Thin Lips Look Their Fullest

Let's say you want to subtly enhance your lips without a) spending too much money and b) involving any needles. Well, you've come to the right place. Here, our three go-to moves for a plumper pout.

1. First things first: Take a washcloth (or our favorite trick: an exfoliating wipe) and gently rub it over your lips in a circular motion. Not only does this help nix flakes (dry lips reflect less light, making them look smaller), but it also promotes circulation (which actually does temporarily plump them up).

2. Next, slather on some balm liberally after exfoliating and let it sink in for a few minutes before you apply any lip color on top. Whether you prefer a convenient stick or a thicker salve, keeping your lips hydrated is key to making them look fuller. 

3. Lastly, add in a nighttime lip treatmentAfter all, skin care shouldn’t stop with your eye cream. Ingredients like peptides and hyaluronic acid can help plump lips and soften lines while you sleep. Then you’ll be in an even better place to master the tricks above.


Jenny Jin Headshot Vertical 2023

Beauty Director

  • Oversees all beauty content at PureWow
  • Has over a decade of experience in writing and editing, both in print and digital media
  • Produces 'Youngish' newsletter, a guide to beauty in your 30s and beyond