After being burned by Instagram ads vs. reality, and splurges that turned out to be so-so, we launched the PureWow100 review system—a 100-point scale for vetting products, so we could separate the must-haves from the marketing hype. As a result, we’ve become very protective of what earns a ranking of 95 or above. Whether we’re testing chocolate bars or leggings, the product has to exceed our expectations—and the brand’s claims—delivering on quality, value and functionality above all else. As we close out 2021, we decided to go through our top reviews, counting down the top 10 items to have on your radar. (Psst: Many make great holiday gifts—for you or for someone on your list.) From vibrators to lip balm, here’s what was deemed the best of the best.