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We Compared Selena Gomez’s Rare Beauty Brand Bronzer Stick with a $5 Alternative

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Selena Gomez, we know you can make an incredible beauty product, but we decided to test out whether a $5 alternative could stand up against one of your flawless Rare Beauty creations.

In the latest episode of What the Dupe, PureWow creator Matthew Boyd compares the Rare Beauty Warm Wishes Effortless Bronzer Stick ($26) with the Wet n Wild MegaGlo Makeup Contour Stick ($4.50) to see if this cheaper alternative was really just as good.

To begin, Matthew points out that, at least appearance-wise, the two are quite similar. After testing them out on his hand, he says, “I gotta tell you, from the bat, the shades are very, very similar, so I'm super excited to put it to the test.”

Early on in the clip, Matthew shows his love for Rare Beauty products, saying, “We are obsessed with Rare Beauty in this house. Selena Gomez, we love you so much.” And so, Wet n Wild has some tough competition to work against.

But which product ends up taking the crown in the end? You'll have to watch the full episode above to find out. Keep reading to shop both and learn more about each product.

These 7 Beauty Brands Have the Most Inclusive Shade Ranges on the Market


Rare Beauty Bronzer Stick.
Sephora

1. Rare Beauty Warm Wishes Effortless Bronzer Stick

  • Blends well
  • No fragrance
  • Feels lightweight
  • More natural pigment
  • More expensive
  • Cruelty-free
  • Larger quantity (0.25 oz)
wetnwild hero
Ulta Beauty

2. Wet n Wild MegaGlo Makeup Contour Stick

  • Less expensive
  • Blends well
  • Less natural pigment
  • More widely sold
  • Fewer shade options
  • Cruelty-free
  • Smaller quantity (0.21 oz)

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Associate Editor, News and Entertainment

Joel is the former Associate Editor for News & Entertainment and has been reporting on all things pop culture for over 5 years. Before working at PureWow, he served as a Features Editor at ROCKET Magazine. When he's not dissecting the latest trends in entertainment (or guiding you on what to watch), he covers all the hottest red carpet looks and fashion movements. When he steps away from the keyboard, you can likely find him at an NYC concert, thrift store or LGBTQ+ bookstore happily perusing the shelves.

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