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These 10 Fashion Trends Will Rule Fall 2024 (Plus 1 I’m Ready to Retire)

It’s the year of the accessory

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Summer isn’t quite over yet, but I’m already looking ahead to the season of cozy cashmere sweaters, plaid skirts and pumpkin spice everything. After assessing the fall runways, analyzing social media and tapping both PureWow’s fashion editors and Head of State accessories expert (more on that in a sec), I’ve compiled a list of the most talked-about fall trends making their mark this autumnal season. Here you’ll find the top ten fall fashion trends for 2024 to start shopping—and wearing—right this very second. From all things suede to preppy footwear and even a free-flowing bohemian style (believe it or not), here’s everything you’ll want to add to cart for fall, plus one trend I plan to retire to the back of my wardrobe through the end of the year.

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fall fashion trends 2023 preppy shoes
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1. Preppy Footwear

Loafers, ballet flats, Mary Janes and riding boots—the tenets of a classic Northeastern preppy wardrobe—are all majorly trending for fall 2024. You can, of course, pair them with other academically influenced styles, like tailored blazers, button-up shirts, polo sweaters and A-line skirts, but there’s also a lot of fun to be had playing with contrasting silhouettes. Try mixing loafers in with cargo pants, Mary Jane pumps with a matching leather set or riding boots with a boho midi dress for more of an “opposites attract” vibe.

fall fashion trends Boho Chic
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2. Boho Chic

A bohemian resurgence awakened when German-born designer Chemena Kamali unveiled her debut collection for Chloé as the brand’s newly appointed creative director. As celebrities like Daisy Edgar Jones and Sydney Sweeney continue to adopt the boho chic aesthetic, you can expect to see heaps of ruffles, oversize hobo bags, fringe finishes and tiered silhouettes in bulk this season. In 2024, don’t be afraid to embrace the modern take on the ‘70s-inspired look wholeheartedly and wear a ruffle shirt with a fringe mini skirt and burgundy boots. Most importantly, don’t forget to accessorize, because less is not more where this boho aesthetic is concerned.

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fall fashion trends Wide-Brim Hats
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3. Wide-Brim Hats

When it comes to hat trends, founder and designer of Head of State Hat Co., Gwendolyn Rahn, told PureWow’s Fashion Editor Abby Hepworth that fall is all about building your capsule wardrobe. “In the same way that you’d curate a great collection of blazers or trousers or jeans, you do the same with your hat,” she says. “We want our customers to feel like they have the ability to change that out as they move through seasons.” Enter: a classic and structured wide brim. It’s a modern take on a traditional style, boasting a sleek and structured brim as opposed to a floppy design. It tends to be universally flattering, though you may want to consider customizing the hat to best suit your face shape. Rahn mentions that people with angular faces, sharp jawlines or high cheekbones might prefer a flatter top crown style to round out those features, whereas a teardrop shape will complement those with round or oval face shapes. “It’s all about wanting to achieve balance with your physical features,” she explains.

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fall fashion trends Barrel Jeans
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4. Barrel Jeans

Forget balloon sleeves, this fall is all about the balloon leg—namely, barrel leg jeans. The exaggerated silhouette continues to grow in popularity amongst denim styles. As notable denim brands, such as Mother and Agolde, and major retailers like Abercrombie & Fitch and Gap unveil their own interpretations of the larger-than-life jeans, I suggest you set aside your wide-leg jeans and straight-leg cuts for a moment and revel in the amusing shape. Commerce Editor Olivia Dubyak knows firsthand how becoming the dramatic silhouette can be on various bodies, including those with wide hips, thanks to the tapered hem and cinched waist. Plus, the volume at the sides can create the illusion of curves if you don’t have them. One tip: Make sure to find an inseam tailored to your height; you’ll want the hem to sit just at or slightly above your ankle bone.

fall fashion trends Suede
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5. Suede

If you’ve been following fall trend forecasts, you’ve likely seen that many fashion experts agree suede is set to be the must-have fabric for the colder months. Expect to see this soft leather in everything from jackets and handbags to shoes, in part because it’s a more luxurious and delicate—or very demure, very mindful, I should say—option to wear than an edgy moto leather. There are countless ways to embrace this cozy trend, but designers and influencers are keeping it sleek by pairing the rich material with matching color schemes—think brown, tan, terracotta, chartreuse and navy—and incorporating various textures like fringe, animal prints and studded embellishments. Don’t hesitate to try suede-on-suede looks as well.

fall fashion trends Bag Charms
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6. Bag Charms

Style muse Jane Birkin, who inspired Hermès’ late executive chairman Jean-Lous Dumas to create the iconic Birkin bag, was known for decorating her handbags with stickers and beads. While designers aren’t tacking stickers to leather hobos and top handles just yet, this Birkin-inspired approach is gaining traction in the fashion world. After Miu Miu showcased bag charms and keychains on the runway, it became clear to me that our accessories need their own accessories in 2024. This trend is all about introducing color and personality, so feel free to embellish your bags with unique mementos and playful charms to make your style truly stand out.

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7. Cuff Bracelets

It’s cuffing season, people…and, no, I’m not referring to relationships, I’m talking about accessories. Cuff bracelets are all about making a subtle statement, and you may be pleased to discover just how easy it is to wear. For a polished and cool take that doesn’t scream early aughts, choose elevated pieces with a gold or silver finish and unique designs, like asymmetrical shapes, sculptural designs and hammered edges. One of my favorite ways to style a cuff bracelet is by wearing it higher up your arm rather than at your wrists. They also look great over long-sleeve blouses.

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8. Belts

Another somewhat controversial throwback trend, belts are on the rise—or should I say on the low?—once more. Thicker, low-slung styles not only dominated fall street style, they were also spotted in fall collections for Blumarine, Versace and Max Mara, but I’ll be leaving that nostalgic styling choice to more adventurous fashionistas and instead sticking with thinner belts that are much easier to incorporate into your outfit. You can still make a statement by choosing a bold belt buckle (be it western-inspired or a brand logo) or by opting for studs a la Khaite, embroidery or other intricate detailing rather than classic, simple leather.

fall fashion trends denim on denim
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9. Denim on Denim

During Paris Fashion Week this past spring, Hepworth observed Parisians sporting two-piece denim sets—an unexpected choice from French fashionistas. It was only a matter of time for the French fashion trend to cross the Atlantic. This fall, embrace the Canadian tuxedo by pairing your denim button-up shirts with straight-leg jeans. Unlike in the past, where the monochromatic look had to be perfectly matched, today’s styles mix different shades of denim and incorporate unique pieces like denim trench coats or denim boots.

fall fashion trends Burgundy
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10. Burgundy

You heard it here first: Burgundy is to 2024 what cherry red was to 2023. While the fashion world isn’t completely shifting away to different areas of the color wheel, it is embracing this deep, rich shade instead. Black cherry and mulled wine played a big part in the Fall 2024 collections for Prada, Gucci and Bottega Veneta, and even Ferragamo’s Resort 2025 collection showcased head-to-toe looks in this plum shade. Much like last year’s vibrant red color trend, this season’s focus is on making a statement with large swaths of burgundy as opposed to overly bright hues.

fall fashion trends Ready to Retire Corsets
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11. Ready to Retire: Corsets

When season three of Bridgerton blessed our screens in May, so too did the cinched corset, but the tight, revealing style is finally being usurped this fall for boat neck cuts that are considerably more polished. So, prepare for Bridgerton-inspired fashion to go on a hiatus until next season drops, which may not be until late 2025. (Psst: That doesn’t mean you have to ditch your corset drop-waist dresses.) If you absolutely can’t part with a corset, try opting for sophisticated versions that are streamlined, elongated and include internal boning rather than a lace- or zip-up style.



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Associate Fashion Commerce Editor

  • Covers all things fashion and shopping
  • Boasts over 23 years of experience as an avid shopper, having secured a personal stylist at Limited Too at the age of four
  • Studied English literature, communications and creative writing at the University of San Diego, and completed the Columbia Publishing Course at Columbia University in New York

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Editor

  • Covers fashion, trends and all things running
  • Received certification as an RRCA run coach
  • Has worked in fashion for over a decade

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