ComScore

I Bought a $31 Bathing Suit from Amazon 3 Years Ago and It’s Still My Absolute Go-To

PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

zaful amazon bikini review
Product: Amazon ; Background Getty Images
  • Value: 19/20
  • Functionality: 19/20
  • Quality: 16/20
  • Aesthetics: 18/20
  • Fit: 16/20
  • TOTAL: 88/100

Two years ago, in what felt like an incredibly bold move, I bought a $16 bikini with only 16 reviews from an Amazon retailer I’d never actually heard of. Sure, I’d spent less than 20 bucks, but it felt like a real gamble. Would it arrive and end up being large enough for only a toddler? Or a Barbie doll? Would it smell heavily of chemicals? As it turns out, it’s actually a really great swimsuit and my money was very well spent.

The Zaful bandeau bikini has since gone up a bit to set you back a total of $31, but that’s still pretty damn cheap for a bathing suit I assumed was designer when I first spotted it. (As is the case with many Amazon pieces, some colors go as low as $16 while others cost $35.) That initial sighting was on a friend’s Instagram, where she wore it for a beach vacation in Miami. I loved it immediately for its tan-enhancing color and simple yet flattering cut, but knowing that my friend often has rather expensive taste I figured it was likely out of my price range and resigned myself to simply liking her photos and moving on. Apparently, however, I wasn’t the only person enamored with her swimwear. Enough people DM’d my friend about the suit that she decided to post where she got it: Amazon. To everyone’s surprise and delight, it was less than $20. She’d won the online swimwear lottery, and lucky for me, she was sharing the winnings with all the rest of us.

I ordered the neon orange color, pictured above, in a medium. One of the cons, and part of the reason why the price point is so low, is that you have to order the top and the bottom in one size, and it comes in only small, medium and large. When it arrived, I was pleasantly surprised. The color reminded me of a creamsicle and was, thankfully, not as neon as I’d feared. The top had enough padding to avoid any, uh, nippy situations but not so much that I felt like a middle-schooler stuffing her bra.

As for the fit? It certainly wasn’t impeccable and couldn't quite compare to some of the more expensive swimwear I’ve worn—the bottoms didn't lay as flatly on my hips as I might have liked (they dug in just a bit) and the top wasn't super supportive (something those with a bigger chest might want to consider). I could’ve gotten the bottoms in a large, but again, considering the price, I’ll happily take a slightly snugger bottom. Plus, my Zaful suit came in a reusable waterproof pouch that I use to keep my wet bikini separate from the other belongings in my beach bag.

After two summers of wearing this suit for dips in the pool and the ocean with a run through the washer after every wear, I have to say it continues to surprise me with how well it holds up. It hasn’t shrunk in the wash nor has it stretched out anywhere. I do think the color has faded some, but this is to be expected with any clothing, swimwear included, when you wear it primarily to sit out in direct sunlight. On the other hand, suntan lotion and chlorine haven’t caused any weird spotting or discoloration, so the change in color has been pretty uniform across the fabric.

All in all, I’d say this cheap little bikini has more than surpassed my expectations and has definitely proven itself to be well worth the cost. As for this summer, I fully plan to make the most of beaches and pools reopening by loading my Amazon cart up with numerous other inexpensive Zaful bathing suits, including this exact cutie in millennial pink (and maybe also a deep merlot).

Available in sizes S to L


Want the best deals and steals sent right to your inbox? Click here.


unnamed

Editor

  • Covers fashion, trends and all things running
  • Received certification as an RRCA run coach
  • Has worked in fashion for over a decade