ComScore

PSA: Joanna Gaines Just Dropped Her New Spring Collection at Target (And it Includes a $300 Armchair That’s Downright Luxurious)

Designer- and wallet-approved

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

Let me start by saying I’ve spent years working for high-end designers, so I know a thing or two about curating a home that feels polished and thoughtful. But here’s the thing: You don’t need to spend a fortune to make your space feel elevated. That’s why Joanna Gaines’ Hearth & Hand with Magnolia line at Target has become one of my best-kept secrets for budget-friendly, designer-worthy finds.

The HGTV star just dropped her new spring collection—and it’s a go-to for farmhouse junkies who want to re-create her looks on-screen (yet at a price point you can actually stomach). I’m talking ultra-chic furniture, like this rustic armchair (which could pass for Restoration Hardware) and gorgeous upholstered storage ottoman for under $150. Plus, her collection is packed with earthy, artisanal accessories that’ll look great on your kitchen countertops. Think: an exclusive KitchenAid stand mixer that doubles as decor and stoneware coffee canister for under $20 (which reviewers can’t get enough of). 

To make a long story short? With prices starting at just $7, it’s proof you don’t need a designer’s budget to create a home you’ll love. Here are eight pieces I can’t wait to add to my cart this spring.

The Best Spring Items From Hearth and Hand x Magnolia at Target at a Glance

1

Upholstered Storage Ottoman

read more

2

Stoneware Coffee Canister

read more

3

Rustic Ceramic Mini Kitchen Lamp 

read more

4

Wood Frame Upholstered Arm Chair

read more

5

KitchenAid Stand Mixer with Copper Bowl

read more

Show More


Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.

1. Upholstered Storage Ottoman

Hearth and Hand With Magnolia

This upholstered storage ottoman is proof that style and function can go hand in hand. With a comfy foam-filled cushion wrapped in soft polyester, it’s perfect for kicking up your feet or grabbing an extra seat when guests drop by. And let’s not forget the hidden storage—just lift the pull tab, and you have the perfect spot to stash blankets, books or whatever you want out of sight. The rounded wooden legs also add a hint of farmhouse charm, and its compact, 24-inch width makes it an easy fit for a living room or bedroom corner.

2. Stoneware Coffee Canister

Hearth and Hand With Magnolia

This stoneware canister is a thoughtful addition to your kitchen—or a great gift for the coffee lover in your life. The matte cream finish and embossed "Coffee" text add a decorative touch to your countertop, while the snug wooden lid keeps coffee grounds fresh, even in humid climates. It also comes with a matching scoop that fits perfectly on the side hook, and per one Target shopper, “It doesn't take up much counter space but also fits a 12-ounce bag of coffee perfectly, with a bit of room to spare.”

3. Rustic Ceramic Mini Kitchen Lamp 

Hearth and Hand With Magnolia

Here’s a small decor detail that makes a big impact. With its creamy ceramic vase base and pleated shade, this lamp brightens any countertop or corner shelf. Plus, at 13.5 inches tall, it’s just the right size to add a warm glow without crowding your kitchen countertops or bookshelves. Made from durable ceramic and metal, it’s also as sturdy as it is stylish, and the simple push-through on/off switch makes it easy to use.

4. Wood Frame Upholstered Arm Chair

Hearth and Hand With Magnolia

Quintessential rustic design at a price you can actually afford, this armchair is a spring-ready update that works year-round. It features solid polyester upholstery (available in brown and cream) for a soft yet durable surface, while the thick padded seat and back make it extra cozy to settle into. Plus, the included leg glides ensure your wood floors stay scratch-free. Perfect for a reading nook or living room.

5. KitchenAid Stand Mixer with Copper Bowl

Hearth and Hand With Magnolia

There’s a reason why this KitchenAid mixer scored 94 points out of 100 in a PureWow100 review: “It executed on every test flawlessly (buttercream! Rye bagels! Cookies! Cupcakes!), without overheating, bucking or shaking,” per VP of Editorial, Candace Davison. And now that it’s available in an exclusive matte linen finish with a gleaming copper bowl, it’s the perfect excuse to splurge. Beyond its good looks, it features 10 speeds to handle everything from whipping cream to kneading dense bread dough—and the 5-quart capacity can handle up to nine dozen cookies in a single batch. The cherry on top? It has a tilt-head design that provides clear access to the bowl, while the locking mechanism ensures everything stays securely in place.

6. Scalloped Sandalwood Terracotta Candle

Hearth and Hand With Magnolia

Encased in a scalloped blush ceramic jar, this candle is a decor piece in its own right. But the real star is the scent—earthy sandalwood with just a hint of warmth, perfect for adding to your spring candle collection. The soy and paraffin wax blend means it’ll burn evenly for up to 10 hours, and according to reviewers, it’s the kind of scent you’ll want to replace as soon as it’s gone. “SOOOO happy they brought this scent back! I saw the candle in store last week and bought out their stock because I’ve missed it so much.”

7. Box Grid Rectangular Handmade Area Rug

Hearth and Hand With Magnolia

This handmade area rug is all about understated charm. The tan and cream grid pattern features a chunky woven texture that adds just the right amount of detail—and the wool-blend construction means it’s both soft underfoot and built to last. The flat-pile height also makes it practical for high-traffic areas like your entryway or living room, and the cotton backing keeps it securely in place. With sizes ranging from a 2’4”x7’ runner to a 7’x10’ area rug, it’s an easy, versatile upgrade you can repurpose anywhere around the house. 

8. Reactive Glaze Stoneware Valentine's Day Mug

Hearth and Hand With Magnolia

This adorable handcrafted mug is the kind of piece that makes mornings feel brighter (especially for anyone flying solo this Valentine’s Day). The embossed stoneware heart adds a sweet, thoughtful touch—and the 16-ounce size is just right for your morning cup of joe. Plus, it’s dishwasher- and microwave-safe, making it as easy to care for as it is to love.


profile pic WP

Associate Editor

  • Writes across all lifestyle verticals, including relationships and sex, home, finance, fashion and beauty
  • More than five years of experience in editorial, including podcast production and on-camera coverage
  • Holds a dual degree in communications and media law and policy from Indiana University, Bloomington

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.