ComScore

Psst: These Target Clogs Totally Remind Me of the Birkenstock Bostons, But They Cost Only $30

And, yes, they're just as comfy

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

target clogs birkenstock lookalikes cognac
PureWow/Target

It's no secret that PureWow readers and editors love Birkenstocks, but something I love even more? The unbeatable price on this Target style that looks *just like* the popular Boston clog, but rings it at only $30. That's right—these slip-ons, which are made of a vegan suede fabric and come in four versatile neutral colors, are both budget-friendly and, according to shoppers, just as comfy as the OG Birkenstocks.

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.

Universal Thread

The Betsy Clogs from Universal Thread have a metal buckle strap and suede-like upper material that can be cleaned with a mild detergent, per the brand, so if you opt for a lighter shade, there's no stress over keeping them stain-free. Plus, the textured bottoms should provide some traction while you're out and about, so they really are both stylish and functional (the best of both worlds). No wonder they have a 4.6-star average rating from more than 1,300 reviewers.

Some shoppers do suggest sizing up, however. I personally went up a half-size for some wiggle room when I picked up this sherpa-lined version of the shoe ($35) and it was perfect.

Nevertheless, buyers of this classic style majorly rave over the fit that's comfy from the get-go. Take it from this reviewer who writes, "I’ve been wearing them every day since I got them a week ago and they didn’t even take any breaking in! I’ve gotten probably over a dozen compliments and everyone thinks they are real Birkenstocks!" Yeah, these Target lookalikes are good, so don't hesitate to snag a pair (or two) in time for cozy season.



natalie bio photo e1692204716113

Assistant Commerce Editor

  • Writes commerce stories and features that span multiple topics, including fashion, beauty, travel, home and sales/deals
  • Has contributed to reports on ethical fashion and continues to stay up-to-date on sustainablility developments
  • Completed a bachelor's degree in psychology at the University of Pittsburgh and a master's degree in fashion studies at Parsons The New School

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.