There’s never been a better time to find yourself knee-deep in any and all forms of escapism. Because why would you linger on the sad state of the world when you could put all your energy into baking a loaf of sourdough bread? Which explains why the cottagecore trend, a focus on the quaint, slow-moving aesthetic of pastoral life, has quite literally exploded over the past few months.
PureWow editor Alexia Dellner wrote about cottagecore emerging as a decor trend earlier in March, explaining the movement beautifully: “Allow us to paint a picture: A thatched cottage sits under sun-dappled trees, a few hens putter around the yard, while a freshly baked apple pie cools on the window ledge. One can imagine spending the day here tending to the vegetable garden out back, embroidering something for your friend down the lane and sipping Earl Grey from your vintage teapot.” Ahhh, sign us up.
Turns out, dressing like you’re living in the aforementioned country cottage can help bring the cottagecore reverie to life—even if you’re stuck in a tiny city apartment. And it all started with the Nap Dress. One-part Victorian chic and one-part nightgown, the frock was designed up by Hill House Home and swiftly sold out, becoming the dress of the summer (probably because you can wear it for a Zoom call and to crawl into bed for a daytime snooze). Here, we’ve pulled together a list of 19 other cottagecore pieces, all of which are relaxed, romantic and ready for a romp in the countryside. So, ditch those uncomfortable mom jeans you adopted as part of your embrace of simple, no-frills normcore aesthetic and plan a picnic in a field sometime soon.