ComScore

According to Hailey Bieber, This Summer Is All About ‘Peachy Beachy’ Makeup

bye, strawberry glaze

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

hailey bieber peachy beachy makeup tutorial
Taylor Hill/Contributor/Getty Images

After three months of YouTube channel silence, Hailey Bieber dropped a new makeup tutorial with a spin on her signature look just in time for summer.

“This is the vibe I’m going for all summer long,” she says. Glazed donuts and strawberry smoothies can move along; this summer, Bieber is all about “peachy, beachy summer makeup.” She calls this her “go-to summer, beachy, glowy, bronzy tutorial,” and the best part might be that the full look takes about five minutes. Here are all the products you need to recreate it for yourself.

Here’s Everything You Need to Recreate Hailey Bieber’s ‘Glazed Donut Nails’ at Home


In keeping with the food theme, Bieber preps her skin with Rhode Glazing Milk. “The thing I really like about Glazing Milk under my makeup...is that it’s so glowy and moisturizing without being heavy,” she says. “It sits so beautifully under makeup.” I can attest to this advice, as I will also layer on serums pre-makeup to prevent foundation and concealer from looking patchy. The Glazing Milk promises all-day hydration and reduced redness while enhancing the skin’s ability to better absorb product.

Bieber follows the Glazing Milk with her brand’s Peptide Glazing Fluid. With niacinamide, peptides, hyaluronic acid and marula oil, it boosts the skin barrier, plumps the skin and lends Bieber’s signature dewy finish.

Bieber uses the underpainting technique, which, ICYMI, is the processes in which one applies things like contour, concealer and blush underneath foundation. She starts with Dolce Glow’s bronzer, which also doubles as self-tanner, using it to contour and bronze under her cheek bones and hairline. The formula contains four types of hyaluronic acid and claims to tan, illuminate and contour while plumping the skin.

“It’s so creamy and beautiful,” Bieber says of the Hourglass Vanish Airbrush Concealer. “It’s stayed a staple in my makeup routine. The other thing I love...is that it blends effortlessly...and melts into the skin. I think that’s so stunning.”

At PureWow, the editors (myself included) are no strangers to skin tint. And Bieber isn’t either, saying, “I love a skin tint when I don’t want to use foundation. [The Hourglass Veil skin tint is] really hydrating, really glowy, the perfect thing for summertime skin.” Bieber reports that it gives her “summer date night vibes.” She likes to dispense it on back of her hand and then use a brush to buff it onto her skin.

Before going in with blush, Bieber likes to set her makeup with the Hourglass translucent powder. “I [want to] seal in a couple places that I like to be not as glowy, because then it kind of comes across as greasy.”

While she doesn’t specify exact shade of blush, Bieber layers two shades, describing them as “terracotta/sunburnt/bronzy” and “pinky/orange,” the latter of which she says is her favorite for summertime. Bieber taps it onto her cheekbones all the way up to her temples for a “simple, glowy, beautiful pop of color on the cheeks” before dusting her eyelids. My best approximation of the “pinky/orange” shade is the Hourglass Ambient Lighting Blush in “sublime flush.” She also taps the blush onto her lips.

Bieber finishes her peachy summer look with Hourglass eyeshadow in the shade “pin,” which she blends with the blush color on her eyelids, then tops everything off with some highlighter.


MW 10

SEO Editor

  • Writes across all verticals, including beauty, fashion, wellness, travel and entertainment, with a focus on SEO and evergreen content
  • Has previously worked at Popular Photography and Southern Living, with words in Martha Stewart and Forbes Vetted
  • Has a B.S. in journalism from Boston University

beauty
/ Chelsea Candelario
I Tried Every Shade of the Merit Beauty Flush Balm—and Here Are My Go-Tos with Original Photos
beauty
/ Jael Rucker
These Viral Bronzing Drops Have *Glowing* Reviews, So Don't Miss This Deal on 'Em
beauty
/ Marissa Wu
European Women Can't Get Enough of This $300 Face Cream – But Is it Worth It?
beauty
/ Delia Curtis
I Tried All 22 Phlur Fragrances, and Here’s How I'm Ranking Them (with Original Photos)
beauty
/ Jael Rucker
The 20 Best Colognes for Men to Try for Summer 2025
beauty
From Spring Break to Staycation, Native’s 100% Mineral Sunscreen Has You Covered
beauty
/ Marissa Wu
Is Butt Skincare the New Red Light Therapy?
beauty
/ Chelsea Candelario
I Tested Rhode Beauty’s Top-Sellers & Here’s What Actually Impressed Me
beauty
/ Natalie LaBarbera
The Best Fragrance Gift for the 'Cool Mom' on Your List This Mother's Day
beauty
/ Destinee Scott
I Just Found Your New Spring Perfume—and It’s a Chanel Scent No One Else Is Wearing (Yet)
beauty
/ Catrina Yohay
Is It Worth the Hype? 4 Editors Test Tarte's TikTok-Famous Under-Eye Color Corrector
beauty
/ Chelsea Candelario
My Review of REFY—the Coolest Beauty Brand of 2025
beauty
/ Destinee Scott
Chanel's Spring Makeup Collection Nails This Season's Beauty Trends—and It Starts at $33
beauty
/ Destinee Scott
Peace Out Just Dropped a New Jelly Version of Our Favorite Retinol Eye Stick (and It's Even Better Than the OG)
beauty
/ Delia Curtis
11 Beauty Products Behind the Beachy Looks of the Stars of 'The White Lotus'
beauty
/ Chelsea Candelario
Beauty Editor Here: This Is the One Nail Trend I’m Officially Done With
See More