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Remember when Lance Bass gave Taylor Swift a stack of beaded friendship bracelets at the 2023 Video Music Awards (VMAs)? Well, we finally tracked them down.
During the VMAs, NSYNC presented the award for Best Pop Video to Swift. When the 33-year-old singer took the stage, Bass gave her a bundle of friendship bracelets from Little Words Project ($25 each).
The first bracelet features a pink beaded band with the phrase “In My Era” ($25). The second has a purple band with “Fearless” ($25), and the third has a rainbow band with "Lover" ($25).
Swift also received two Custom Bracelets ($35)—one said “NSYNC” and the other said “FTGWHE,” which is a reference to the singer’s favorite NSYNC song, “For the Girl Who Has Everything.”
Little Words Project is a female-owned jewelry company that “was founded on kindness,” according to the official website. The bracelets are designed to be worn and then passed on to someone who needs them more. Since the company launched, it has donated over $545,000 to various charities.
Earlier this month, Swift was named Time magazine’s Person of the Year for 2023. After the news broke, the mag shared an interview from the Person of the Year issue, where Swift reacted to the highly coveted title.
“It feels like the breakthrough moment of my career, happening at 33…And for the first time in my life, I was mentally tough enough to take what comes with that,” she said. “This is the proudest and happiest I’ve ever felt, and the most creatively fulfilled and free I’ve ever been.”
She’s taking over the world, one friendship bracelet at a time.
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