ComScore

Dunkin’ Teases Ben Affleck Super Bowl Ad Days After Actor Goes Viral at Grammys

America (and Ben Affleck) runs on Dunkin’. 

Yesterday, Dunkin’ released the first-look teaser for their new Super Bowl ad. The coffee company hinted at their upcoming Affleck collab with a sneak peek video on Instagram, which starts with a close-up shot of an iced coffee against a white backdrop.

Then, the words, “Something’s Ben Brewing,” pop up on the screen alongside the date for game night. The caption read, “Feelin’ like we could all use some Dunkin’ today.”

In the comments section, people showed their excitement for the Affleck/Dunkin’ collab. One person wrote, “*Lizzo voice* I’ve BEN waiting for this one.” Another said, “This better be about Benito Affleck,” with a flaming hot emoji.

Back in January, the Gone Girl star was photographed filming the commercial in Boston, where he was dressed as a worker and serving customers. In the photos, Affleck, 50, sported an employee uniform with a headset while he worked the drive-thru window.

Customers had a lot to say about the actor’s service skills, with one sharing that he even gave out food and drinks for free.

Ben Affleck at the premiere for 'The Accountant.'
Frederick M. Brown/Getty Images

However, Affleck isn’t the only celeb viewers will see in the Super Bowl ad. People magazine also confirmed that his wife, Jennifer Lopez, 53, will make a surprise cameo alongside her husband.

Jennifer Lopez at Critics Choice Awards CAT
David Crotty/Patrick McMullan via Getty Images

This teaser video comes a few days after Affleck went viral on social media following the 2023 Grammys Awards, where he was seen making a bored facial expression throughout the night. In one particular clip, everyone (including his wife) is seen jamming to the musical performance, but when the camera pans to Affleck, he’s nodding his head with a straight poker face.

Just like Ben, we *need* to have our coffee in the morning.

Want all the latest celebrity news sent right to your inbox? Subscribe here.



karelle headshot

Assistant Editor, News And Entertainment

  • Covers all things news and entertainment
  • Has over 5+ years of reporting on celebrity news and pop culture
  • Studied Journalism at Brooklyn College