Love sending distinctive arrangements, but don’t have time to skim Yelp reviews to find an affordable and speedy florist? Order from the Pinterest-worthy collection at Floom (flowers + bloom, get it?). The luxe service (which just launched in L.A.) curates local florists’ bouquets, photographs them beautifully and sells them all in one place. There are no extra fees, and you can even get your order delivered faster than you would by going through the florist directly. Best of all, there’s a stunning arrangement for every occasion—here’s proof.
The Perfect Flowers for Every Occasion, Courtesy of L.A.'s Top Florists
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Published Nov 7, 2018
Floom/Eric Buterbaugh
"happy Birthday, Fancy Lady"
This dramatic autumnal-hued arrangement is from Eric Buterbaugh, a Beverly Hills florist beloved by Gwyneth Paltrow, Demi Moore and Nicole Richie.
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Floom/foxgloves & Folly
"i'm So Grateful You're Hosting Thanksgiving, Not Me"
What’s not to love about this set of six jam jars from florist Foxgloves & Folly that can be used as a centerpiece together in their wooden box or dotted around a home on side tables, powder rooms and by the kitchen sink?
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Floom/Orchid Republic
"let's Share Herb Again Soon"
Maybe he made you risotto with shaved truffles. Maybe she shared her bottle of Barolo or stash of sativa blend. Whenever someone gives you something pleasant to ingest, we suggest sending these fragrant herbs planted around blooming kalanchoe flowers from Sherman Oaks florist Orchid Republic.
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Floom/Sincerly Vave
"congratulations On Crushing It At Work"
Handfuls of wildflowers in a two-toned ceramic jar are warm and joyful without being stiff—just like your boss-lady friend. That’s why this is a super-popular bouquet at South Pasadena’sSincerely, Vavé.
Floom/Matriarch
"happy Birthday To The Best Wife Ever"
Email this link to your beloved with “HINT HINT” in the subject line and then forget about it until your birthday. Then feign surprise and delight when you receive this cluster of dusty roses in a golden vessel, which Matriarch florists created after being inspired by the California sunset.
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Floom/Flowerboy Project
"thanks For Helping Me Forget What's-his-name"
When your pal is there for you, but you can’t splash out on some majorly pricey arrangement, sending this $45 eucalyptus, dark dahlia and lisianthus bouquet from DTLA’s Flowerboy Project is exactly right.
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Floom/Fiore Designs
"i'm So Sorry For Your Loss"
Venice-based Fiore Designs regards their arrangements as reflecting life in its charm and also its sadness, with fleeting petals representing the life cycle. Hence, the somber yet beautiful tones of this bouquet in its earthy ceramic bowl.
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