The 42 Best Gifts on TikTok We Discovered in 2023

Name: Dash Mini Waffle Maker
Brand: Dash
Price: 13 USD

TikTok made us buy it

Author image: Courtney Campbell bio: A photo of a woman with curly blond hair

By Courtney Campbell

•

Published Dec 9, 2023

Additional reporting by

Chelsea Candelario

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are accurate upon date of publish. You can learn more about the affiliate process here.

Dasha Burobina

Over the past few years, TikTok has become an integral part of our daily routines, and 2023 has been no different. While we've spent this year learning all about Tomato Girls and watching everyone dress up for the Barbie movie, it’s still the "TikTok Made Me Buy It" videos that have us hooked—and thanks to girl math, we can justify adding a ton of the platform's famous must-buys to our cart.

So if you're shopping for someone who's equally as TikTok-obsessed this holiday season, let's just say you've come to the right place. We’ve scrolled through hundreds (if not thousands) of videos to bring you the 42 best gifts TikTok users swear by. From the buzzy Nori Press iron ($120) that banishes wrinkles on-the-go, to the famous Beis Weekender bag ($108) beloved by influencers, these picks are guaranteed to earn a double-tap when discovered under the tree.

The Top 10 TikTok Gifts at a Glance

Best TikTok Perfume Gift

Sol de Janeiro Brazilian Crush Cheirosa 62 Perfume Mist

Buy It (from $24)

Best TikTok Leggings

Colorfulkoala High Waisted Leggings

$25 at AmazoN

Best TikTok Steamer

Beautural Portable Steamer

from ~~$33~~; $26 at amazon

Best TikTok Exercise Bike

Flexispot Exercise Bike Standing Desk

~~$500~~; $400 at amazon

Best TikTok Foot Massager

YogaToes Gel Toe Stretcher

$37 at amazon

How We Chose the Best Gifts on TikTok

While we naturally spend more time than we like to scrolling through endless videos on the platform, we must admit it's led us to discover plenty of gems. Aside from social media-famous products, we’ve also included viral items that our editors have personally vetted and loved. Additionally, we diligently read through reviews and watched multiple videos reviewing said products to make sure they live up to any claims. Finally, we made sure to include a variety of products at different price points that anyone would be giddy to receive after watching them online for so long.

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.

Sol de Janeiro

Best TikTok Perfume Gift

1. Sol de Janeiro Brazilian Crush Cheirosa 62 Perfume Mist

What We Like

great scent
light container
inexpensive

What We Don't Like

doesn’t last all day

Sol de Janeiro

Forget Daisy by Marc Jacobs—the hardest perfume to find right now is this bottle from Sol de Janeiro. The popular spray can be spritzed on the hair or body, and while the brand offers four different scents, but we’re partial to the Brazilian Crush Cheirosa '62, which has sweet notes of pistachio, salted caramel and vanilla. "It truly smells like a vacation in a bottle," says Senior Commerce Editor Stephanie Maida. Speaking of vacations, the plastic bottle makes it great for travel as you don’t have to worry about the glass breaking in your suitcase (because we’ve all been there before), or you can toss it into a tote for a refresh throughout the day.

Fast Facts

Return Policy: 30-day returns

Buy It (from $24)

best gifts on tiktok colorfulkoala black leggings with pockets

Amazon

Best TikTok Leggings

2. Colorfulkoala High Waisted Leggings

What We Like

multiple colors
super comfortable
stays up

What We Don't Like

may pill with overwear

Colorfulkoala

These high-waisted yoga pants are currently a best seller on Amazon, and for good reason. Nearly 37,000 5-star reviews attest to their comfort and support (largely thanks to the seamless waistband), while TikTokers say they "want to live in these leggings." And don't forget to surprise the runner in your life by mentioning the two deep side pockets, which are useful for storing keys, cards and phones. You might be tempted to snag a pair for yourself as well.

Fast Facts

Return Policy: 30-day returns

$25 at AmazoN

Best portable steamer: A white fold-up steamer in a suitcase

Amazon

Best TikTok Steamer

3. Beautural Portable Steamer

What We Like

handheld
foldable
heats up in 30 seconds

What We Don't Like

not compatible with 220V plugs

Beautural

Wrinkled clothes are inevitable when traveling, but our editors love this cute little garment steamer that easily packs into a suitcase to tackle wrinkles wherever, whenever. It steams horizontally and vertically, and is essentially leakproof for a less stressful experience. Our tester found that it works on both cashmere and linen, and the brand claims it works on all sorts of fabrics. It’s great for the traveling fashionista—or that person you know who is always struggling with their iron.

Fast Facts

Return Policy: 30-day returns

from ~~$33~~; $26 at amazon

Amazon

Best TikTok Exercise Bike

4. Flexispot Exercise Bike Standing Desk

What We Like

light exercise
easy to use while working
holds laptop

What We Don't Like

no backrest
expensive

Flexispot

Here’s your sign to gift your WFH co-worker (aka your lovely partner or roommate) this standing desk and exercise bike to keep them on their toes and out of your hair. It offers a flat workspace, adjustable seat and eight levels of resistance to achieve a light burn between their emails and Zoom meetings. Social media loves it because it’s easy to pedal, plus there’s a lever to adjust the angle of the workspace for peak comfort and convenience. If they've been complaining about not hitting their movement goals, they'll love this genius solution.

Fast Facts

Return Policy: 30-day returns

~~$500~~; $400 at amazon

Amazon

Best TikTok Foot Massager

5. YogaToes Gel Toe Stretcher

What We Like

stretches toes
easy to put on
feels like a massage

What We Don't Like

may be big on narrow feet

YogaToes

Know a person who's constantly on their feet? These funky little toe stretchers will make a great gift. Crafted with hypoallergenic, medical-grade gel that feels amazing on throbbing joints, they're designed to stretch and revive toes to provide foot relief after a long day. "Really massages between my toes to relieve foot pain and cramps. Bunions even feel better," writes one impressed buyer. Your giftee will enjoy giving their toes a little reprieve from any discomfort while they sit back and watch TV—or, better yet, scroll through TikTok.

Fast Facts

Return Policy: 30-day returns

$37 at amazon

Dick's Sporting Goods

Best TikTok Water Bottle

6. Stanley 40-Ounce Quencher Tumbler

What We Like

holds a lot
has a straw
fits in cupholders

What We Don't Like

hard to find
colors sell out fast

Stanley

Stanley tumblers have officially taken over the internet, and it's no wonder why. Not only is their stainless-steel construction durable enough to survive a *car fire,* but these Quencher mugs are also designed with double-wall insulation to keep drinks hot for seven hours and ice cold for up to two days. Despite its hefty, 40-ounce capacity, this tumbler has a slim base to fit in a cupholder, and it features a rotating, leak-preventing lid as well as a straw for easy sipping. Better yet, it comes in a ton of vibrant colors worth showing off from the gym to the school pickup line.

Fast Facts

Return Policy: 90-day returns

buy it ($45)

best gifts on tiktok cosrx snail mucin serum

Amazon

Best TikTok K-Beauty Product

7. Cosrx Advanced Snail 96 Mucin Power Essence

What We Like

hydrates skin
inexpensive

What We Don't Like

may not suit every skin type

Cosrx

Snail slime might not sound like something you want to put on your face, but TikToker @pouryourbowlbeforecereal is just one of many who say that this is the ultimate Korean skincare product. They claim that this hydrating essence gives their skin a healthy glow and helped reduce their blemishes. We dug into the many merits of snail mucin, and learned straight from expert Alex Padgett, a cosmetic chemist, that "the liquid [that] snails secrete is rich in hydrating humectants and polysaccharides that can help improve hydration and help skin hold onto water better." Gift it to your beauty pal to add to their collection—or give it a try yourself.

Fast Facts

Return Policy: 30-day returns

~~$25~~; $14 at amazon

best gifts on tiktok yydsjfm split water bottle

Amazon

Best TikTok Water Cup

8. Yydsjfm Creative Water Cup

What We Like

holds two drinks
leakproof
hydration hack

What We Don't Like

holds less of each drink than a full bottle would

Yydsjfm

We all have that one friend who can't function without having multiple beverages on hand. But if they only have room for one to bring on-the-go, they'll rejoice when they see this dual-chamber bottle that can hold two different drinks—no double fisting required! It has a leakproof seal to prevent spills and even includes two flip-up straws marked in different colors, so they'll always know which drink they're about to sip.

Fast Facts

Return Policy: 30-day returns

$14 at amazon

Smile Makers

Best TikTok Sex Toy

9. Smile Makers The Billionaire

What We Like

good for beginners
multiple speeds

What We Don't Like

small

Smile Makers

Finding the right vibrator can be overwhelming. Thankfully, Smile Makers made things a bit easier with an online quiz that helps determine the perfect personalized pick. Whether you're shopping for yourself, a partner or a friend, you'll be glad to know all of the brand's toys are made with smooth and soft body-safe silicone. Personally, we’re fans of The Billionaire, which is great for sex toy newbies. It's quiet but mighty, with four speeds and two pulsation modes for gentle stimulation that can easily be built up per its user's preference.

Fast Facts

Return Policy: 30-day returns

buy it ($60)

Amazon

Best TikTok Shapewear

10. Shaperx Sculpting Bodysuit

What We Like

slimming
multiple colors

What We Don't Like

may be hard to get on at first

Shaperx

Skims dresses and bodysuits actually work—but they can be hard to find in stock and are pretty pricey. When our tester tried out a few alternatives from Amazon, she was impressed with how well this Shaperx bodysuit snatched everything in. The nylon and spandex blend makes it stretchy (though you may want to size up for more give), and it can be worn on its own or under clothing as shapewear.

Fast Facts

Return Policy: 30-day returns

from ~~$48~~; $36 at amazon

Amazon

Best TikTok Alarm Clock

11. Hatch Restore 2 Sunrise Alarm Clock

What We Like

gentle wake-up
pretty glow
doubles as noise machine

What We Don't Like

pricey

Hatch

These days we’re over the alarming sound of, well, an alarm. Social media users have pivoted to the Hatch Restore 2, which functions as both a sunrise alarm clock and a sound machine. Basically, you set the alarm, and it will gently glow brighter, similar to the sun waking you up. The dimmable clock reminds your giftee when it’s time to wind down, and they can get help dozing off with a variety of white noise, pink noise and brown noise sounds. (Pro tip: Buy it for your partner if their phone alarm keeps jolting you out of bed in the A.M.)

Fast Facts

Return Policy: 30-day returns

~~$200~~; $170 at amazon

VoChill

Best TikTok Wine Cooler

12. VoChill Stemmed Wine Chiller Pair

What We Like

keeps glass cold
no tumbler required

What We Don't Like

bulky

VoChill

Make sure your giftee never suffers from warm white wine again. This handy tool keeps drinks nice and crisp for up to 1.5 hours indoors and 45 minutes outdoors. Plus, it comes with an extra cradle, so they’ll never have to worry about sipping on room-temperature vino. The solid base also makes it less at risk for spillage, and you can easily remove it from the glass for sipping.

Fast Facts

Return Policy: 30-day returns

buy it ($100)

Il Makiage

Best For the Makeup Lover

13. Il Makiage Woke Up Like This Foundation

What We Like

matches well
many shades
long-lasting

What We Don't Like

can feel cakey

Il Makiage

There are some beauty products that pop up on TikTok that seem too good to be true. The Il Makiage Woke Up Like This foundation claims to perfectly color-match to your skin. We were skeptical, but PureWow content creator Kate Kesselman tried it for herself with great results. Although the product went on a bit dark at first, she found that it blended well to suit her skin tone. With a quick quiz, you can get your giftee their perfect match, too.

Fast Facts

Return Policy: 30-day returns

buy it ($45)

Amazon

For the Kindle Reader

14. Sk Syukuyu Remote Control Page Turner

What We Like

easy to click
USB-recharge
works with most tablets

What We Don't Like

need to recharge

Syukuyu

When we’re all cozied up in bed with a good book (on our Kindle, of course), the last thing we want to do is get out from under the blankets to turn the page. But with this remote control-activated page turner, the bookworm on your list can flip their Kindle pages while staying cozy. Pair it with a gooseneck tablet holder and they won’t even have to lift their head. It can also be used as a photo clicker on their phone when it's not in use for conquering their TBR list.

Fast Facts

Return Policy: 30-day returns

$33 at amazon

Amazon

Best for the Skincare-Obsessed

15. AstroAI Mini Fridge

What We Like

chills skincare
can be used for drinks
multiple colors

What We Don't Like

need space for it

AstroAI

While there's still a debate about whether or not you should refrigerate your skincare products, it doesn't stop TikTok users from displaying their collections in this ingenious find. It has 6 liters of capacity to store up to eight cans—or a ton of skincare products—and it cools up to 32 degrees Fahrenheit. But it's not only for cooling; the fridge also keeps items warm if needed. We think it's a great buy for a newly minted college student or teen who wants to keep their soda close by.

Fast Facts

Return Policy: 30-day returns

from $52 at amazon

Amazon

Best for the One Who Needs a Spa Day

16. Plantifique Exfoliating Foot Mask Pack

What We Like

removes dead skin
fun to try
pack of two

What We Don't Like

peeling sensation may feel strange to some

Plantifique

Surprise mom with this at-home spa experience. This exfoliating foot mask peels away rough and dry skin with the help of lactic acid and peach kernel oil, which studies show can help hydrate, smooth and protect skin. After a long day, she can just sit back, relax and let this treatment work its magic. Most importantly, it will leave her feet looking and feeling baby soft.

Fast Facts

Return Policy: 30-day returns

from ~~$30~~; $15 at amazon

Amazon

Best for the Doodler

17. Capot Acrylic Dry Erase Board

What We Like

lights up
fun to use
easy to clean

What We Don't Like

scratches easily

Capot

Whether they like to write sweet notes and reminders or have the tendency to draw doodles to match the holiday season, they’ll love this acrylic dry-erase board. As TikToker @alaniscooperx shows, this one is clear and illuminates with the included light—creating a cool glowing effect in the dark. It easily wipes clean, so long as they use the included seven pen colors and not a sharpie.

Fast Facts

Return Policy: 30-day returns

$29 at amazon

best gifts on tiktok bissell little green cleaner

Amazon

Best for the Pet Parent

18. Bissell Little Green Cleaner

What We Like

cleans quickly
good for pet messes
lightweight

What We Don't Like

expensive

Bissell

With over 50,000 5-star reviews on Amazon, this portable upholstery cleaner is clearly no joke. The tool can spray, scrub and lift dirt and stains (including tough pet messes) on carpets and sofas, making it a must-have for pet owners. The 48-ounce tank holds plenty of scrubbing juice and the gunk empties into a separate container for easy disposal. PureWow testers and TikTok users alike confirm that there's nothing this thing can't do.

Fast Facts

Return Policy: 30-day returns

$122 at amazon

Amazon

19. Revlon One-Step Volumizer Hair Dryer

Revlon

Know a person who's always splurging on blowouts? The Revlon One-Step is for them. It took over the internet a few years ago, and has since earned over 300,000 rave reviews on Amazon, so it's safe to say this handy hair tool is worth the hype. The rounded brush can dry hair and give it volume in under 20 minutes, thanks to three heat and speed settings and an easy-to-grip handle. PureWow Editor-in-Chief Jillian Quint loves how much time it saves her in the morning.

Fast Facts

Return Policy: 30-day returns

from $44 at amazon

best gifts on tiktok wacaco mini espresso maker

Amazon

Best for the Adventurous Coffee Lover

20. Wacaco Minipresso Espresso Machine

What We Like

grinds beans
makes coffee
portable

What We Don't Like

requires hot water
only creates one serving at a time

Wacaco

Bringing your coffee on-the-go used to mean grinding and brewing it at home then transferring it to a travel mug. But this incredible gadget actually allow coffee lovers to grind and brew fresh espresso from the comfort of, well, wherever they are. The top bit acts as the grinder—to make use of the freshest beans—and by adding the grinds to the filter pocket and hot water to the tank, users can have 50 milliliters of coffee in an instant. While your giftee does need to make sure they have access to boiling water before making it, it’s ideal for camping and other outdoor activities.

Fast Facts

Return Policy: 30-day returns

$55 at amazon

Nori

Best for the One Who Hates Ironing

21. Nori Press Steam Iron

What We Like

easy to use
feels like a straightener
irons and steams

What We Don't Like

pricey

Nori

Shopping for someone who needs to look crisp at the office but truly hates whipping out the ironing board? We've got your answer. The handheld Nori Iron is not your traditional iron. Instead, it employs a clamp feature to ensure a smooth finish (even on harder areas like collars and armholes) with no ironing board required. Users also swear by the steam reservoir design, which keeps temperature and steam pressure in check to prevent water (or burn) stains. No wonder the gadget is popping off on TikTok, where reviewers add that it's also perfect for packing in a carry-on.

Fast Facts

Return Policy: 30-day returns

buy it (~~$120~~; $96)

Ulta

For the One Who Needs To Look Awake

22. Tarte Shape Tape Concealer

What We Like

full coverage
many shades

What We Don't Like

not great for oily skin

Tarte

This TikTok-famous concealer is the real deal, with a range of colors to help cover up under-eye bags for virtually every skin tone. Our tester loved how thick the formula is, meaning it's actually able to cover up dark spots and blemishes, and says the applicator went on smooth. She was also able to use it to lift and brighten her under-eye area (à la Gen Z), which any giftee who's been missing out on sleep would appreciate the tutorial for.

Fast Facts

Return Policy: 30-day returns

buy it ($31)

The Lad Collective

Best for the One Who Hates Making the Bed

23. The Lad Collective TLC 2.0 Bedding Set

What We Like

straps
deep pockets
soft material

What We Don't Like

expensive

The Lad Collective

We can all agree that getting on the fitted sheet is the most frustrating part of making the bed. But you can make your friend's, partner's or child's life a little easier with these sheets that feature ingenious loop straps on each corner so they can easily be pulled over the edge. Plus, the elastic itself is extra deep to make sure that the sheets actually stay on. But we haven't even gotten to the best part: The sheets (and two included pillowcases) are made of a silky-soft bamboo/cotton blend that buyers say feels unbelievably comfy and cooling. In that case, you may want to snag a set for yourself while you're at it.

Fast Facts

Return Policy: 30-day returns

From $135 at amazon

Amazon

Best for the Selfie Taker

24. Newmowa Rechargable Light Clip

What We Like

portable and compact
multiple brightness levels
USB charger

What We Don't Like

clip can be hard to attach

Newmowa

A ring light brightens up your look and instantly makes you look completely glam on camera, but they can be bulky to tote around. TikTok celeb Alix Earle recommends this mini LED phone light that's portable, compact and clips right on to your phone for an instant glow-up. If you're shopping for a content creator or selfie-lover, they'll adore this pocket-sized lighting setup set to upgrade any photo shoot. They can select from three different light modes and ten brightness levels to capture their best angles.

Fast Facts

Return Policy: 30-day returns

~~$32~~; $27 at amazon

Amazon

Best for the Step Counter

25. Superun Folding Treadmill

What We Like

foldable
space-saving
synchronized app

What We Don't Like

expensive

Superun

Who needs a gym membership when this at-home device exists? Thanks to the Superun treadmill's lightweight, foldable design, your pal can enjoy a run or a nice stroll without it taking up too much space in their apartment. It has an adjustable speed ranging from .6 to 7.5 miles per hour, and they can effortlessly synchronize all their exercise data with the Superun app, which is also filled with preset programs.

Fast Facts

Return Policy: 30-day returns

~~$500~~; $256 at amazon

best gifts on tiktok beis weekender bag beige

Béis

Best for the Frequent Flyer

26. Beis Weekender Bag

What We Like

shoe compartment
trolley sleeve
roomy

What We Don't Like

lighter colors may get dirty easily

Béis

Your favorite travel companion will enjoy having a carry-on that's stylish, roomy *and* meets airline requirements. This TikTok-favorite duffel has a large base to stow all of your clothes, a bottom zip compartment to keep shoes and/or toiletries separate and a back sleeve to slip it right on top of your luggage as you walk through the airport. PureWow Wellness Director Sarah Stiefvater couldn’t praise the bag enough after taking it on a two-week trip, stating, “The Beis Weekender has easily earned a spot among my travel essentials and I’m jazzed to see where it comes with me next.”

Fast Facts

Return Policy: 30-day returns

buy it ($108)

Peace Out

For the One Who's Always On-the-Go

27. Peace Out Retinol Eye Stick

What We Like

easy to apply
science-backed ingredients
good branding

What We Don't Like

results take time

Peace Out

After trying out this buzzy retinol stick for two weeks, our tester was sold. She loved how easy the stick was to apply (especially while on-the-go) and claimed that she saw a reduction in her under-eye circles, bags and crow's feet after using it consistently. The formula features a combo of retinol, peptides and Astaxanthin (a potent antioxidant) to help perk up, hydrate and protect tired eyes. Pair it with a good concealer, and you have the ultimate gift for your too-busy-to-sleep BFF.

Fast Facts

Return Policy: 30-day returns

buy it ($28)

Amazon

For the Playlist Perfector

28. Heypower Bone Conduction Speaker

What We Like

attaches to different surfaces
compact
good sound quality

What We Don't Like

not waterproof

Inossa

If your giftee wishes they could carry a Taylor Swift concert in their pocket, then this device will blow their minds. The small speaker vibrates off whatever surface it attaches to, amping up the sound and essentially turning any hollow surface into a giant speaker. They’ll have fun testing it on doors, coffee tables and mirrors to see what really sounds the best. It connects to their phone via Bluetooth, so they can bring it with them to get the party started just about anywhere.

Fast Facts

Return Policy: 30-day returns

~~$26~~; $24 at amazon

Sephora

For the One Who Glows

29. Tan-Luxe The Face Self-Tan Drops

What We Like

natural glow
only a few drops required

What We Don't Like

easy to streak if not familiar

Tan-Luxe

If you can't spring for a tropical vacation, these tanning drops are the next best thing. Give your BFF (or yourself) the gift of a golden glow sans the sun rays. The Face formula by Tan-Luxe supposedly tans skin a few tones darker in just six hours (our tester proved these claims to be true!). Users just mix up to 12 drops with their favorite moisturizer and should achieve a natural glow with no streaks, so long as the directions are followed properly. As one Sephora reviewer adds, "it lasted well over a week, and a little goes a long way."

Fast Facts

Return Policy: 30-day returns

buy it (From $25)

Amazon

Best for the Dog Owner

30. Dexas MudBuster Paw Cleaner

What We Like

easy to use
mess-free car
safe materials

What We Don't Like

treats might be needed

Dexas

We all love our pets, but don't love cleaning up after they track dirt and mud in the house. So, trust us, the dog owner in your life will appreciate this snazzy contraption. The paw cleaner removes all the dirt and mud from their doggo’s fun day at the park. The silicone bristles are gentle on paws and the container collects all the grime for easy disposal. The tool is small enough to store in a bag, and it comes in three sizes fit for all pups.

Fast Facts

Return Policy: 30-day returns

from ~~$24~~; $14 at amazon

best gifts on tiktok fenair lighted bluetooth vanity mirror

Amazon

Best for the Beauty Guru

31. Fenair Bluetooth Vanity Mirror

What We Like

buttons on-screen
multiple brightness levels
Bluetooth connectivity to play music

What We Don't Like

large
pricey

Fenair

Spending hours doing your makeup is even more enjoyable with this super glam viral vanity mirror. It features three different light colors, a range of brightness levels and the best part? It connects to Bluetooth so you can play tunes straight from your mirror, which naturally makes getting ready so much more enjoyable. It measures 23 inches in length and is just over 18 inches tall, so if you're gifting this, you’ll want to make sure your recipient has enough space to set it up.

Fast Facts

Return Policy: 30-day returns

from ~~$180~~; $100 at amazon

best gifts on tiktok beachwaver co white curling iron

Ulta

Best for the Curl Challenged

32. Beachwaver Co. S1 Rotating Curling Iron

What We Like

rotates itself
safety shut off
1-inch curls

What We Don't Like

may take some time to master

Beachwaver Co.

Releasing your hair from a curling iron is arguably the hardest part of curling it. But as TikTok user @allyziegss shows, the Beachwaver makes it practically effortless. Its innovative ceramic barrel rotates 360 degrees to do all the hard work for you to create bouncy curls with the press of a button. You can get it in several sizes, and it heats 290 to 410 degrees Fahrenheit with an automatic 30-minute shut-off, so users never have to worry about whether they remembered to turn it off before leaving the house.

Fast Facts

Return Policy: 30-day returns

buy it ($149)

best gifts on tiktok rosyclo beige pillow slippers slides

Amazon

Best for the Lounger

33. Rosyclo Pillow Slippers

What We Like

ergonomic design
pressure-relieving

What We Don't Like

can shrink in hot temperatures

Rosyclo

Comfy casual has still taken over our lives, which explains why these rubber pillow slides are still all TikTok seems to be talking about. They’re ergonomic and come in a ton of neutral and pastel colors, so you can wear them to run errands, take on chores or just lounge around in style. It’s great for anyone with sore feet thanks to the toe-to-tail 15-degree angle, which helps take pressure off feet, according to the brand. The plastic material also makes these slides super easy to spot clean day to day.

Fast Facts

Return Policy: 30-day returns

from $10 at amazon

lululemon

For the Cool Girl

34. lululemon Everywhere Belt Bag

What We Like

adjustable
stylish
easy to wear

What We Don't Like

colors sell out fast

lululemon

Once someone gets a lululemon belt bag, they likely won’t be seen without it. This cult-favorite bag really is that good. The roomy 1-liter capacity can fit a phone, wallet and keys, while an extra interior pocket stores even more. The sleek polyester fabric is water-resistant and the strap is adjustable to wear it across the body or on the waist. Your giftee will feel like the ultimate cool girl whenever they rock this bad boy.

Fast Facts

Return Policy: 30-day returns

buy it ($38)

Amazon

For the One With a Small Bedroom

35. BedShelfie Bedside Shelf

What We Like

attaches to bed frame
holds up to 35 pounds
easy to clean

What We Don't Like

requires bed frame

BedShelfie

As anyone who has lived in a cramped NYC apartment can attest, this social media-famous BedShelfie is a lifesaver. The small shelf hooks right onto the side of a bed, acting as a nightstand when you don’t have the space for one. It comes in different sizes, and can hold up to 35 pounds of stuff, per the brand. It’s ideal for cramped bedrooms or lofted beds, so someone who just moved into a small dorm or apartment will really appreciate it.

Fast Facts

Return Policy: 30-day returns

~~$40~~; $38 at amazon

Amazon

For the One Who Likes Candles

36. Suprus Rechargable Lighter

What We Like

no fluid
charging cord
portable

What We Don't Like

need to remember to charge

Suprus

Got a candle lover on your hands? We've got just the thing to light their fire—literally. Matches pose a fire risk and pocket lighters are frankly too complicated to light, especially when they're dealing with the bottom of a candle. TikTok has found a solution with this rechargeable electric candle lighter. A quick press of a button will zap the wick and set it aflame with no need to deal with lighter fluid or that strong match smell. The electric head is retractable for safety purposes, making it easy to travel with to boot.

Fast Facts

Return Policy: 30-day returns

from ~~$16~~; $8 at amazon

Amazon

For the Jet-Setter

37. Trtl Travel Pillow

What We Like

compact
comfortable
good for side sleepers

What We Don't Like

not as plush as other travel pillows

Trtl

This travel pillow may look silly, but people on social media swear by it. Unlike traditional travel pillows, this one wraps the neck in soft fleece and has a brace to prop up one side of the head. This is great for side sleepers who want a little more support on a long flight. It’s surprisingly comfortable once they master it, and they’ll be able to catch some sweet ZZZs, even in their cramped Economy seat. Plus, because it’s a bit more compact than traditional headrests, they’ll have more room in their personal bag for souvenirs.

Fast Facts

Return Policy: 30-day returns

$60 at amazon

laneige lip mask on sale for black friday 2023

Amazon

For the One With Dry Lips

38. Laneige Lip Sleeping Mask

What We Like

hydrating
glossy finish
fun flavors

What We Don't Like

scents may be too strong for some

Laneige

With this popular lip mask, they can literally wake up to soft, pillowy lips. Formulated with coconut oil, shea butter and murumuru seed butter, this rich balm hydrates and protects their pout to combat lip-chapping. It comes in a bunch of different flavors like berry, caramel apple and gummy bear, which smell as yummy as they sound. Some TikTokers have also found a hack to use it to make their lips look super glossy without that sticky feeling that lip gloss usually has.

Fast Facts

Return Policy: 30-day returns

$24 at amazon

Amazon

Best for the Fashionista

39. Match Wild Cargo Pants

What We Like

adjustable drawstring
multiple colors

What We Don't Like

men’s style might not work for everyone

Match

Cargo pants are the trend of the moment, but it can be hard to find a pair that fits both the hips and waistline. Thankfully, TikToker @juliagratton has found the perfect style in these adjustable waistline cargo pants. They’re technically a men’s style, which means you might want to size up two sizes more than your usual pants, but other than that they should fit perfectly thanks to the adjustable hidden drawstring. They come in a whopping 45 different colors and feature four spacious cargo pockets on the legs, as well as two on the back for some extra storage.

Fast Facts

Return Policy: 30-day returns

$40 at amazon

best gifts on tiktok latme ice roller blue and green

Amazon

For the One Who Had a Long Night

40. Latme Ice Roller

What We Like

feels good
inexpensive
easy to use

What We Don't Like

can cause ice burns

Latme

Your friend might swear by dunking their face into a bowl of ice water the morning after a late night out to depuff their face. You can give them the same effect (sans the mess) with something pretty much every beauty TikToker swears by: an ice roller. They can leave it in their freezer and break it out to help calm redness and puffiness while revitalizing their skin—or at least feel more awake and refreshed. Some users even say it helps reduce those hangover headaches.

Fast Facts

Return Policy: 30-day returns

from ~~$14~~; $9 at amazon

Amazon

For the Clean Freak

41. Stardrops The Pink Stuff Scrubber Kit

What We Like

works on tough buildup
scrubber brushes
fast results

What We Don't Like

need to wash well after

Stardrops

The gift of a clean home can be a cherished one. After watching videos of people transform their stained, rusty appliances and cookware using The Pink Stuff, the clean freak on your list will be happy to have some for themselves. Made of baking soda, quartz, sodium silicate and soap, the formula is safe to use in the kitchen and bathroom, and though it goes on pink, it doesn’t leave any residue. This kit comes with everything they need to make their cookware, oven and shower look brand new, including two tubs of the magic cleaner, an electric scrubber tool and four different heads to really get into the nooks and crannies.

Fast Facts

Return Policy: 30-day returns

$42 at amazon

Amazon

For the Waffle Lover

42. Dash Mini Waffle Maker

What We Like

fast
can be used for more than just waffles
good for individual breakfasts

What We Don't Like

only makes one at a time

Dash

Breakfast will immediately get an upgrade thanks to this adorable mini waffle maker. People already love this super small appliance that makes crispy, individual sized versions of the breakfast favorite. TikTokers have also taken it to the next level by experimenting with “waffling” cinnamon buns, Uncrustables, sugar cookies and whatever other food items will fit. Each waffle creation measures about 4 inches in diameter and only takes a few minutes to cook thanks to the quick heat-up time of the device.

Fast Facts

Return Policy: 30-day returns

$13 at amazon

Courtney Campbell

Freelance Writer

Courtney covers all things shopping and lifestyle at PureWow. She received a Bachelor of Arts in Journalism from Elon University and has spent more than five years of her career writing and editing shopping content. She has also tested everything from kombucha kits to standing desks for product reviews. With a passion for service journalism, she loves covering food, lifestyle and home content. You can follow her on Instagram or see more of her experience on LinkedIn.

read full bio

Chelsea Candelario

Beauty and Cultures Editor

Writes trend stories, product reviews and how-tos across beauty, cultures, fashion and entertainment
Over 5 years of experience as a Beauty Editor
Studied journalism with a minor in creative writing at SUNY New Paltz

read full bio

Why You Should Trust Us

PureWow's editors and writers have spent more than a decade shopping online, digging through sales and putting our home goods, beauty finds, wellness picks and more through the wringer—all to help you determine which are actually worth your hard-earned cash. From our PureWow100 series (where we rank items on a 100-point scale) to our painstakingly curated lists of fashion, beauty, cooking, home and family picks, you can trust that our recommendations have been thoroughly vetted for function, aesthetics and innovation. Whether you're looking for travel-size hair dryers you can take on-the-go or women’s walking shoes that won’t hurt your feet, we’ve got you covered.