12 Under-the-Radar Products Our Editors Say You *Need* to Shop in 2025

"I find myself wearing [these jeans] everywhere. They’re comfortable enough for airplanes and dressy enough for dinner out, and could easily pass for a more expensive brand."—Jillian Quint, Editor-in-Chief

"These celeb-loved sneakers are by far one of the comfiest styles I've worn thanks to the padding at the ankles and memory foam footbed."—Natalie LaBarbera, Assistant Commerce Editor

"Mark my words: Portable salad bowls are [about to be] the new water bottles...You can make the salad right in the bowl, store the dressing in a separate container inside...[and] it cleans easily."—Jillian Quint, Editor-in-Chief

"[This oversized leather handbag is] huge. [It easily fits] everything you need for work or a day out, but it's still elegant so you can schlep in style."—Marissa Wu, SEO Editor

"This stainless-steel gadget is itty-bitty in size, but packs a punch when it comes to neutralizing unpleasant smells [in your fridge]."—Sarah Stiefvater, Wellness Director

"The navy terry [fabric of these towels] helps hide stains and I can't get over the cute embroidery. [They're perfect] for my guest bath."—Catrina Yohay, Executive Managing Editor

"I *finally* found my favorite daily eye cream in this Kora Organics formula. It goes on super smooth and you don't have to use a ton to feel how hydrating it is."—Natalie LaBarbera, Assistant Commerce Editor

"I'll be living in Lou & Grey lounge sets until further notice. So soft, so comfy and so freakin' cute. Psst: Nab the matching pants here."—Steph Maida, Senior Commerce Editor

"[This going-out top is] sophisticated and a touch sexy with the open cowl-back design. I also love that the front gives off that backwards scarf-like look that’s trending."—Stephanie Meraz, Associate Fashion Commerce Editor

"[This spray] basically erases stains from furniture and clothes in minutes. It's incredible—definitely a parent must-have."—Destinee Scott, Associate Sales and Deals Editor

"This vegan leather backpack has quickly become my go-to carry-on. I'm obsessed with all of the organizational features and the front pouch that can be removed and used as a clutch."—Natalie LaBarbera, Assistant Commerce Editor

"I have never slept more soundly or deeply than when wearing this. Covering both your eyes and your ears, it blocks out light and mutes external sounds."—Delia Curtis, Assistant Editor