ComScore

And the Celebrity with the Most Googled Style Is...

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If ever you just cannot figure out what to wear, look to the stars. Or at least that’s what many of us do, opting to copy our favorite celebrities’ outfits, sometimes even shopping the exact brands they love.

And now we know exactly which celebs most of us are looking to emulate thanks to data gathered from Google and analyzed by the brand Boohoo. We’ll admit, we were a little surprised to see the celebrity with the most searched for style isn’t Kate Middleton or Rihanna, but in fact singer Billie Eilish.

billie eilish most googled celebrity style
Erika Goldring/FilmMagic/Getty Images

According to Google and Boohoo, the top ten celebrities with the most influential styles are (in order):

There are reportedly an average of 60,170 searches made each month in the U.S. for various terms relating to Billie Eilish’s style, and she was the most searched for celeb in ten states, such as New Jersey, Wyoming, Kentucky and Tennessee. That said, Taylor Swift, whose Eras Tour just kicked off earlier this month, was a close second, coming out on top in nine states including Florida, Texas, Illinois and Oklahoma. Meghan Markle is most popular in seven states, including Colorado, Indiana, Wisconsin and Massachusetts, while her sister-in-law Kate Middleton tops out in New York, Montana, Ohio and three more states.

We were pretty surprised to see Rihanna so low on the list (she took the top spot in just two states, Hawaii and Maine), but we suppose when push comes to shove, Eilish’s basketball shorts and oversize tees are easier for the average gal to wear than backless fringe tops and maternity lingerie as outerwear.

The 21-year-old singer is best known for her comfort-forward, athleisure looks, though Eilish isn’t averse to switching things up, as evidenced by her old Hollywood-inspired Met Gala gown in 2021, and a British Vogue spread in which she rocked vintage-inspired lingerie with aplomb. For those looking to copy her signature style (and we now know there are many of you), here are eight pieces that definitely fit the bill.

ASOS Daysocial Unisex Shorts

ASOS

Converse Platform Chuck Taylor All Star Sneakers

Converse

Warp + Weft MRY Pullover

Warp + Weft

66 North Dyngja Down Vest

66 North

Boohoo Washed Label Sweatshirt

Boohoo

ESSENTIALS Gray Nylon Shorts

ESSENTIALS

Billie Eilish Montage Lime T-Shirt

Billie Eilish

The North Face ’86 Low-Fi Hi-Tek Jacket

The North Face


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Editor

  • Covers fashion, trends and all things running
  • Received certification as an RRCA run coach
  • Has worked in fashion for over a decade