Picture this: You’ve just arrived at the picture-perfect Gallery Beach House, our summer outpost in East Hampton for the month of August. After getting dropped off by your luxury ride from INFINITI—(our auto partner for GBH)—you see that the hydrangeas are in full bloom, satisfying beats are bumping from over by the pool and guests are mingling. Here’s everything that went down at the opening night of Gallery Beach House, aka INFINITI’s Endless Summer Soirée.
A Live DJ, Fashion Sketches, Custom Bespoke Hats: A Peek Into INFINITI’s Endless Summer Soirée
1. We Showed Off the All-New 2025 INFINITI QX80
The guest of honor was the all-new 2025 INFINITI QX80, with its list of available features: the Quilted Leather-Appointed Seats that are massaging in the first and second rows, Personalized Interior Lighting, Biometric Cooling technology and built-in Klipsch® 24-speaker reference premiere audio system with Individual Audio feature. It was certainly the party conversation starter. Influencers, editors and tastemakers were shuttled to and from Hamptons excursions in luxury rides from INFINITI all weekend long.
2. Guests Customized Bespoke Hats
This summer’s best accessory? The straw hat. The Brooklyn-based and female-founded brand Heads of State was on site to show guests how to complete their fashionable ensembles with one-of-a-kind custom fittings. The atelier experience featured a display wall of beautifully crafted summer hats, as well as an accessories station for further customization.
3. We Revealed Our Guide to the Hamptons
Locals and visitors alike need to know what’s poppin’ up Out East this summer. Guests were able to grab our guide—“How to Spend a Weekend in the Hamptons” presented by INFINITI—from a luxe newspaper stand stationed at the event. Tips like the best farm stands to visit, where to workout, restaurant recommendations and a map of every beach in the Hamptons were included so attendees could easily plan the rest of their weekend getaway with zero hassle.
4. Guests Posed for Fashion Sketches
Custom on-site illustrations of guests immortalized their time at the event. ChicSketch drew live portraits of influencers, tastemakers and editors, all in front of the all-new 2025 INFINITI QX80, that they were able to take with them.
5. And Danced to Beats By Beau Cruz
Our resident DJ, NYC-based music producer Beau Cruz played a set for the Endless Summer Soiree and kept guests entertained into the wee hours.