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Carrie Underwood’s Net Worth Is Massive, Thanks to Album Sales & Multi-Million Dollar Deals

She's yee-hawing all the way to the bank

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carrie underwood
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It’s no secret that Carrie Underwood is at the top of her game. The 40-year-old mother of two has a best-selling lifestyle book, a successful fitness clothing line and eight Grammys under her belt. So, it's no wonder that when we found out her net worth—which is $140 million, BTW—we weren't totally surprised. Just think about how it's impossible to go to a karaoke bar without hearing someone belt out one of Underwood’s major hits, like “Before He Cheats” or “Last Name.” Her reach is so large that she’s currently the female artist with the most number-one entries (16) on the Billboard Country Airplay chart and Forbes declared her the most successful American Idol winner in 2014.

With nine studio albums, five Guinness World Records and plenty of other records to her name, it's no wonder Carrie Underwood's net worth is so impressive. But how exactly did she earn her fortune? Get all the details below, from the money she's made on her albums and concert tours to the dough she's collected from clothing sales.

Carrie Underwood.
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1. What Is Carrie Underwood’s Net Worth?

According to Celebrity Net Worth, the country star and entrepreneur is worth an estimated $140 million. Meanwhile, her husband and ice hockey player, Mike Fisher, is worth a cool $30 million. No big deal.

The “Blown Away” singer made quite a leap in the past decade, because according to Forbes, her net worth was estimated to be around $30 million in 2013. However, Celebrity Net Worth updated their number in June 2023, so it seems that endorsements, book sales, clothing sales and more have caused Underwood's net worth to skyrocket.

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2. How Much Did Underwood Make from Her Albums?

The country songstress went from winning American Idol to selling over 85 million records globally. And in the U.S. alone, she is one of the Top 50 certified artists for digital singles, placing 45th according to the Recording Industry Association of America (RIAA).

According to her website, Underwood has seven albums that are certified Multi-Platinum or Platinum by the RIAA. Meanwhile, all ten of her albums (including her nine studio albums and her 2014 release Greatest Hits: Decade #1) have debuted in the Top 10 on the Billboard Top 200 chart.

While her earnings from album sales haven’t been estimated, it's safe to say they account for a huge portion of her net worth.

3. How Much Did Underwood Make from Her Live Tours?

In 2014, the singer was rumored to be making at least $500,000 per gig (although the figure varied depending on ticket sales). According to Billboard, Underwood's Cry Pretty Tour 360 made a whopping $50 million (!!!).

Meanwhile, a ranking from Pollstar in 2013 reported that Underwood’s Blown Away Tour grossed around $26.5 million. Just this year, the singer wrapped her seventh headlining tour, the Denim and Rhinestones tour, which spanned 40+ cities.

On her official website, it states that Underwood “[continues] to sell out arena tours across North America and the U.K.”

Billboard reports that Underwood’s highest-grossing tour to date was the 2016 Storyteller Tour: Stories in the Round, which collected $58.1 million. In total, the outlet says that the American Idol alum has grossed $273.1 million from her concerts. Wow.

4. What About Underwood’s Fitness Clothing Brand?

In partnership with DICK'S Sporting Goods, Underwood launched her fitness and lifestyle brand, CALIA by Carrie Underwood, in 2015. The clothing line, which offers items like leggings and athleisure wear, was named one of the top brands at the chain in 2016. Per Women’s Wear Daily, the line was also the  the retailer’s second most popular women’s brand at one point. Seven years later, we imagine that it's gotten even more successful.

However, we're not sure if Underwood is still receiving paychecks for the brand. In 2021, the singer-songwriter stepped away from the company, saying, “I am so proud of everything we’ve created and built, and look forward to seeing where CALIA goes from here! I’m excited about all the future has to bring,”

5. And Her Bestselling Book?

In March 2020, Underwood published her first book, Find Your Path: Honor Your Body, Fuel Your Soul, and Get Strong with the Fit52 Life, which landed a spot on the New York Times bestseller list and reached number two on the How-to and Miscellaneous list. The book, which focuses on eating well and maintaining an active lifestyle, also reached number one on Amazon and on Publisher’s Weekly’s Bestseller List. Cha-Ching!

FYI: Underwood said she wrote the book while pregnant with her second child, Jacob, 4. Per People, the “All-American Girl” singer revealed, “I was pregnant, and I had the worst pregnancy insomnia, which actually ended up being a blessing because that’s when I wrote the majority of the book—the window from, like, 2 a.m. to 5 or 6.”

6. What About Endorsement Deals?

Aside from DICK'S Sporting Goods, Underwood has worked with brands like Target, Olay, Sketchers, Nintendo and Hershey's. The vocal powerhouse also teamed up with NBC’s Sunday Night Football and has been performing their theme song since 2013.

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7. Does She Have Money in Real Estate?

In addition to her other impressive assets, Underwood has quite the jaw-dropping real estate portfolio.

According to Taste of Country, the country superstar and her husband sold their Nashville mansion for 1.4 million in 2019, moving into a dream home that they built from scratch in Franklin, Tennessee (which sits on 400 acres of land). Previously, the couple also had an estate they built in Ottawa when they first got married, which they sold as well.

In 2019, Underwood toured a $12 million townhouse in Gramercy Park, but it's unclear whether she made the purchase or not.

It's no wonder Underwood's bank account is overflowing.

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Associate Editor, News and Entertainment

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Associate Editor, News and Entertainment

Joel is the former Associate Editor for News & Entertainment and has been reporting on all things pop culture for over 5 years. Before working at PureWow, he served as a Features Editor at ROCKET Magazine. When he's not dissecting the latest trends in entertainment (or guiding you on what to watch), he covers all the hottest red carpet looks and fashion movements. When he steps away from the keyboard, you can likely find him at an NYC concert, thrift store or LGBTQ+ bookstore happily perusing the shelves.