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Luxury Beauty & Wellness Brands (Like Augustinus Bader) Are Up to 25 Percent Off During the Violet Grey Black Friday Sale

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We certainly don't want to take away any time from your family and friends (and your Thanksgiving leftovers), but we just couldn't keep the Violet Grey Black Friday Sale to ourselves. Yes, it's finally here, and from now through November 28, you can save up to 25 percent off luxury beauty and wellness brands like Augustinus BaderThe Nue Co. and more.

Now, of course, not everything is on sale. (Exclusions include Aman, By Terry, Byredo, Chanel, Diptyque, Dr. Dennis Gross devices, Dyson, Hanacure, Homecourt, In Fiore, Joanna Czech, Le Labo, Maison Margiela, Off-White, Olaplex, Oribe, Resorè, Shani Darden, Trudon, Tweezerman, Victoria Beckham, Vintner’s Daughter and Westman Atelier.) But don't worry: You can still buy PureWow favorites like The Rich CreamJoanna Vargas Eden Instant Lift Mask and Slip Sleep Mask on sale, plus lots lots more.

So tell your out-of-town guests you have an errand to run...which is to shop this sale now! Below, 21 products worth adding to your cart ASAP.

The Exact Products Our Beauty Editor Uses Every Night


1. Augustinus Bader The Rich Cream

We gravitate to Augustinus Bader's The Rich Cream like a moth does to a flame. Seriously, it makes our skin feel as smooth as glass. Buyers have also noticed the reduced appearance of dark spots and a firmer, smoother texture after using it, thanks to its amino acids, high-grade vitamins and synthesized molecule-packed formula. And we can't stress enough how infrequently this stuff goes on sale, so if there's any product you want to buy during the sale, you're looking at it.

La Mer is another brand that only goes on sale a few times a year at best, which is why we highly suggest adding its best-selling eye cream to your cart. Each batch containing ingredients like algae seaweed extract, eucalyptus globulus leaf oil and more takes three months to ferment for optimal results from improving hyperpigmentation to awakening tired eyes.

If your brow raised at the price of this face cream, listen up: This jar is packed with hyaluronic acid, plankton biopolymers, purslane and meadow knotweed extract, which is supposed to visibly reduce signs of aging and irritation, leaving skin with a fresh, radiant glow for days. The results should also kick in pretty quickly, but you'll just have to see for yourself.

4. R+co Bleu Essential Hair Tonic

The purpose of this hair tonic is to add flexibility and shine to strands while providing a slight hold for any style, thanks to its BLEU molecule complex, vegetable amino acids and proteins and vegan keratin formula. One reviewer on Amazon also notes, "This R+Co Tonic is actually more of a texturizing or setting spray...I noticed my hair [was] less tacky throughout the day, and the effect of the tonic actually improved by day two—[I] still [had] texture and volume, but a more relaxed feel."

5. Nécessaire The Body Wash

Your shower and bath will transform into a spa with this silky eucalyptus-scented body wash. Better yet, it's formulated with a pH between 5.5–6.5 to not interfere with your skin's natural PH. Plus, a little goes a long way since it massages on like foam to clean from head to toe.

6. Tatcha The Kissu Lip Mask

If you like the Laneige lip mask, one reviewer on Sephora says you may like this one more because it's less sticky (shout out to its Japanese peach extract, olive-derived squalane, Japanese camellia oil and omega ingredients). Another Sephora reviewer adds, "It goes on nice and smooth not too sticky not too greasy...My lips were so nice and smooth. They even looked a little plumper."

PureWow's Assistant Sales and Deals Editor, Destinee Scott, is a fan of this wearable vibrator, which doubles as a necklace. "It's definitely a conversation starter because it's not your typical 'necklace,' and it shows, but the real fun begins when you take it off and use the four speeds and two modes for up to 40 minutes," Scott explains. Most importantly, it won't randomly go off and is USB-rechargeable. P.S. The vibrator is 3.8" long and 0.5" wide, so it's way slimmer than most toys, and it's made of high-polish stainless steel with silver, nickel-free plating to clean with ease.

8. Augustinus Bader The Cleansing Balm

According to Revolve reviewers, your skin will drink up this TFC8, avocado-olive fruit oil complex, vitamin E and squalane-packed balm, delivering softer and more hydrated skin.
"[It] cleanses easily! [It] doesn't strip your skin but still leaves it feeling clean, and doesn't burn when removing eye makeup," one reviewer raves. It's ideal for all skin types, and you can add water to give it a milky consistency if you want.

9. Mutha Face Oil

Your hair isn't the only thing that needs to be oiled; your face could also benefit from it daily. Specifically, this oil serum that's rich in antioxidants and omega fatty acids, which should deeply hydrate and nourish the skin while protecting it from environmental stressors. You can also spread it onto your neck and décolletage for similar results.

10. Dr. Barbara Sturm Face Mask

Soothing stressed skin is only one benefit of using this clay face mask. Apparently, it also hydrates, softens and detoxifies, leaving skin refreshed after one use. Take it from this one Sephora reviewer: "I love this mask. It is pricey, but if you’re consistent with it ([applying it] two to three times a week), it’s worth it. I’ve seen my skin transform [with] smaller pores [and] clearer skin in general." They have the genius aloe vera, chamomile, purslane and kaolin blend to thank for that.

11. 111skin Exfolactic Cleanser

This exfoliating wash does more than cleanse the face; it uses alpha hydroxy acids and antioxidants to help calm breakouts and irritation, leaving skin brighter. One reviewer on Nordstrom is obsessed: "It is a very underrated, extremely effective exfoliator. Yes, there are cheaper ones on the market, but if you have sensitive skin and are looking for an acne-clearing solution, this should be at the top of your list."

12. Angela Caglia La Vie En Rose Face Roller

Like rose quartz, this face roller reportedly purifies and delivers calming, peaceful frequencies to the skin to help drain fluid, boost circulation and more for a glow from the inside out. One Dermstore reviewer also shares, "I love that it helps drain the lymph nodes and any excess fluid held beneath the skin and under the eyes. It’s super relaxing and a simple self-care exercise that is also very pampering."

Barbara Sturm's hyaluronic serum sells like hotcakes all year because it leaves users' faces plump, supple and beautifully moisturized during colder months. Hyaluronic acid is the rockstar ingredient that hydrates even deeper levels of the skin, creating a radiant glow all over, while purslane protects it from environmental aggressors.

14. La Mer The Broad Spectrum Protecting Fluid

Basically, a moisturizer, sunscreen (with SPF 30) and primer all in one, you'll enjoy the perks of having a less time-consuming beauty routine. On top of that, its formula (featuring avobenzone, homosalate and octisalate ingredients) also includes La Mer's signature Miracle Broth, which is known for its anti-aging benefits. More importantly, "[It] doesn't leave a white mask on your face, doesn't peel and can be mixed with any ingredients (even on niacinamide)," one Sephora reviewer adds.

15. Nécessaire The Hand Cream

You'll wish you had a hand cream come winter, and Sephora reviewers have nothing but good things to say about this pick formulated with peptides and multivitamins. "This hand cream saved me through the winter months from dry, cracked hands," one buyer shares. "I normally hate hand cream because of how heavy or greasy they can be, but this is very lightweight and has zero scent."

16. Charlotte Tilbury Airbrush Flawless Setting Spray

Spray this hydrating and weightless mist before you do your makeup to prime your face and again after you're done to leave your makeup looking fresh for up to 16 hours. It's also supposed to help keep pores clear, which will also come in handy when you're not wearing makeup.

Supergoop!'s Unseen sunscreen offers excellent sun protection (SPF 40, to be exact) and doubles as a weightless, invisible primer. One skeptical Sephora reviewer was immediately won over: "I wanted to hate this, but it's honestly the best sunscreen I have ever used. [It] goes on so smoothly and [has no] white cast. I use [it] every day and am now hooked!"

18. Kjaer Weis Im-possible Mascara

Lengthen your lashes instantly with this volumizing mascara that's sustainably and organically made with ingredients like carnauba wax and sunflower seed oil. Buyers are even more impressed with the fact that it's buildable and doesn't flake throughout the day.

19. Angela Caglia Gold Cryo Facial Set

Plated with 18-karat gold, these ergonomically shaped wands are supposed to de-puff and sculpt your face as you apply light pressure in upward and downward strokes for up to five minutes. You can also pop them in the freezer for a cooling effect. And if you're concerned about how to hold them, you should know that the handles are wrapped with silicone to ensure a tight grip.

20. Surratt Beauty Artistique Liquid Blush

If you're not a fan of liquid blushes, this one may change your mind since it has a sponge applicator to stamp on for a significantly less messy application. This also means it's buildable (you can twist the bottom for more color). Then blend it in with your fingers, sponge or brush.

21. Crown Affair The Comb No. 001

This is about the most beautiful comb we've ever seen. It fits into the palm of your hand (aka it's incredibly compact and won't take up much space in your bag), and the rounded edges and wide teeth gently glide through hair—wet or dry—to detangle and help eliminate breakage that a brush may cause.


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Destinee Scott Editor Bio Pic

Associate Sales and Deals Editor

  • Stays on top of the best sales and deals across the internet
  • Over 3 years of experience in commerce (covering tentpole sales, like Amazon Prime Day, Black Friday and Way Day)
  • Studied Journalism at St. John's University