ComScore

Huda Beauty’s GloWish Skin Tint is Our Secret Weapon to a Glowing, Even Complexion

glowish by huda beauty pw100 cat
  • Value: 18/20
  • Blendability: 19/20
  • Coverage: 20/20
  • Wear: 18/20
  • Feel: 20/20
  • TOTAL: 95/100

Of all the makeup categories, foundation has historically been the hardest to shop for because it’s challenging to find something that matches your skin tone perfectly (especially since different parts of our faces tend to be lighter or darker depending on how much sun exposure they get). And honestly, we don’t really like the feeling of foundation on our skin.

Alas, we’ve tried many different formulas over the years and haven’t been this delighted by one since we first came across Armani’s iconic Luminous Silk foundation…over a decade ago.

Just launched in June (and carefully tested over the past couple of months), we can’t get enough of Huda Beauty’s GloWish Skin Tint.

It’s more than just a foundation, tinted moisturizer or a BB cream. Instead, it takes the best qualities from each of those things (i.e., the coverage of a foundation with the lightweight texture of a tinted moisturizer and the skincare benefits of a BB cream) and gives us the sort of fresh-faced glow we didn’t think was possible after the age of 20.

As you can see on our colleague Ali here, the GloWish Skin Tint blends in quickly and easily with a few brush strokes (you can also use a makeup sponge or your fingertips) and it delivers an imperceptible, even coverage.

In her words: “I love how glowy this tint is. It offers great coverage, while still looking natural. I've never felt so confident with just a foundation on.”

The creamy formula is packed with color pigments and light-diffusing pearls that instantly blur and brighten your complexion and it’s available in 13 flexible shades that match more skin tones thanks to the way they sheer out as you blend. Oh, and it’s fragrance-free (which is something we’ve really come to appreciate given how reactive our skin has become as we age).

All in all, we’d confidently recommend this to anyone who is looking to even out their skin and level up their glow. On that note, if you have naturally oily skin or don’t particularly like a shiny finish, this might not be for you (though you could dust a little setting powder over any hot spots like the forehead and nose if you still want in on the other benefits).


Jenny Jin Headshot Vertical 2023

Beauty Director

  • Oversees all beauty content at PureWow
  • Has over a decade of experience in writing and editing, both in print and digital media
  • Produces 'Youngish' newsletter, a guide to beauty in your 30s and beyond